Kunshan Xicheng Lighting Upgrade Ignites 30% Growth in Night Economy
In the booming development of urban night economy, lighting has risen from a simple functional requirement to a key element for improving urban spatial quality and activating commercial value. The lighting upgrade project in Kunshan Xicheng Back Street is a vivid practice under this trend. With innovative thinking and diverse technologies, it provides a valuable reference model for the application of the lighting industry in commercial scenarios.
Light and shadow outline architectural aesthetics, creating immersive visual landmarks
Xicheng Back Street transforms buildings into "three-dimensional poems" through lighting design:
Dynamic projection at the entrance, such as a flowing invitation letter, enhances the identification of the block
The architectural complex highlights its contours in the interweaving of warm and cold light
The corridor lighting connects the space in a "bead chain" shape, making each street corner a theater of architectural aesthetics
This design that deeply integrates lighting with architectural texture not only retains the fashion sense of commercial districts, but also endows humanistic narrative through the layers of light and shadow, establishing unique visual memory points for nighttime consumption scenes.
Upgraded functional lighting+intelligent scene creation, dual dimensional enhancement of nighttime experience
Basic Lighting Renewal: The western block is decorated with a large number of cute and interesting shaped light groups and beautiful lanterns between trees, and creative light pieces have become highlights that attract people. These beautiful lights, through dynamic light and shadow effects, attract parent-child customers to stop and watch, take photos and check in, adding a strong sense of fun and interactivity to the neighborhood. At the same time, lanterns and colorful balls dotted among the trees create a romantic atmosphere, making the entire block a great place for citizens to relax and entertain.
Diversified co construction activates commercial ecology, data confirms the economic value of lighting
The project continues the cooperation model of "government guidance+merchant participation+social capital", integrating merchant business needs into the lighting scheme design (such as increasing the brightness of key areas by 20% to highlight window displays).
After the renovation, the data shows that the passenger flow in the neighborhood increased by 30%, and the average turnover of merchants increased by 20%, confirming the direct driving effect of lighting upgrades on the night economy. By combining the aesthetics of lighting with the integration of industry and city, Kun High tech Group has not only revitalized the physical space, but also reconstructed the social attributes and consumer stickiness of commercial districts through the medium of "light".
Summarize
It is not difficult to see from the successful practice of Kunshan Xicheng Back Street that the lighting industry is ushering in a new era of "cross-border integration". In the future, with the continuous iteration of technology and innovation of concepts, lighting will no longer be limited to "illuminating space", but will continue to empower urban development through deep integration with architecture, commerce, and culture. This not only opens up a broader market space for lighting companies, but also puts forward higher innovation requirements for industry practitioners - only by keeping up with trends and focusing on user needs can we create more benchmark cases in the wave of urban renewal and promote the lighting industry to reach new heights of development.
Taken from Lightingchina.com
Post time: Aug-06-2025